China marketing and industry research; China subject matter experts and key opinion leaders (KOL)
Background
Amber was founded in 2005 when we saw an opportunity to deliver synchronized business intelligence in China.

We're a young, independent company that focuses only on China - the founders have more than ten years experience delivering research and support to international business here.

We believe that international companies’ activities in China are strengthened by absorbing the experience and recommendations of Chinese decision makers and opinion leaders.

Recent projects have been in the following areas: Manufacturing; Industrial Products; Energy; Automotive; Transportation; Retail; Education; FMCG; Professional Services; and Travel and Tourism.

Everything you receive from us is the result of local market insight and international perspectives. The critical piece of the puzzle for our clients often comes from us being able to read between the lines so our whole team is attuned to both Chinese and Western culture.
 

 

Good up-front market research is vital to success in the China market. The team at Amber carried out our survey of corporate social responsibility in China in 2008. The report they produced and conclusions reached were both revealing and insightful. We were pleased with the speedy and thorough approach to the work and the findings.”  

Ian Crawford, Executive Director, British Chamber of Commerce Shanghai





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