Amber was founded in 2005 when we saw an opportunity to deliver highly synchronized market intelligence in China. We're a young, independent company that focuses only on China - the founders have more than ten years experience delivering research and support to international business here.

Clients are large-mid sized multinationals as well as companies considering China as their first Asian or even foreign market.

Recent projects have been in the following areas: automotive, retail, luxury goods, manufacturing, education, consumer goods, professional services, travel and tourism, transport.

Everything you receive from Amber is the result of local market insight and international perspectives. The critical piece of the puzzle for our clients often comes from us being able to read between the lines so our whole team is attuned to both Chinese and Western culture.